Grow Your Business: Marketing Audit
What is a brand audit, and why is it important? The purpose of this is to identify key areas in which you’re both doing a great job, and areas of improvement. For the areas of improvement, we will provide strategic recommendations on how exactly you can improve.
We offer four different packages as a part of CDAP Grow Your Business Online Grant:
1. Social Media:
- Audit
- Audit for existing social media channels
- Facebook, Instagram, X, TikTok, LinkedIn
- Audit for existing social media channels
- Execution
- 1 Month Social Media Calendar Creation
- Theme calendar creation
- Creation of up to 15 original posts for use
- Photo and content recommendations
- 1 Month Social Media Calendar Creation
2. Digital Ads:
- Audit
- Audit of existing digital ad platforms
- Google, Facebook, Instagram, TikTok, LinkedIn, X
- Audit of existing digital ad platforms
- Execution
- Set up of one campaign on one platform
- Creation of ad
- Set up of ad account
- Set up of one campaign on one platform
3. SEO:
- Audit
- SEO audit of on-site performance and off site listings and backlinks.
- Execution
- Set up and refinement of existing citations
- Google Business
- Google Maps
- Yelp
- Bing Places
- Meta
- Set up and refinement of existing citations
4. Email:
- Audit
- Audit for email campaigns
- Execution
- Template creation and execution of one email blast
What is the time commitment for your team?
Kick Off Call - 30 minutes: We have a kick off call with your team to learn your goals for the business, and more about the business in general.
Granting Access to Platforms - 1 Hour (maximum): We will require access to your various marketing platforms, and we provide step by step guides for you to follow to do so.
Audit and Strategy Presentation - 1 Hour: We present the full audit in person if possible, or over Zoom, before executing the work for the selected package.
Post Execution Review - 30 minutes: Call to review work completed by Jelly and answer any questions about next steps.
Interested in learning more? Get in touch with us to start the discussion!