On this episode of Marketing Jam, Shaheed Devji talks to Paula Skaper, President and Co-founder of Kinetix Media.
Paula discusses the importance of using your existing social media following to build a longterm email mailing list. We also chat about the importance of spending your marketing dollars on higher quality content.
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|This interview is part of a series of interviews recorded at the 2018 Canadian Internet Marketing Conference (CIMC) hosted in Squamish, British Columbia. Marketing Jam thanks CIMC for being a partner of the show.
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